WE'RE THE
PROBLEM SOLVERS
YOU'VE BEEN
LOOKING FOR
ABOUT JTOL
Just Thinking Out Loud (JTOL) is a small but mighty team with over 20 years' experience across media, major music events, arts festivals, and project delivery in both the private and public sector from Aotearoa to Aussie.
We’ve worked with councils, creatives, corporates and communities, and we’re known for being the ones who can make stuff happen without making it harder than it needs to be.
What we're good at:
-
Project and event management (we love a good spreadsheet)
-
Communication and creative problem solving
-
Helping people build smoother systems and smarter workflows
-
Making things look good and run well
We’re big on honest communication, practical thinking, and working alongside good people to bring good ideas to life.
To see some of our past projects, just click here.
We also run CHOOSE SARCASM our comfort clothing brand based in Ōtautahi Christchurch. We have over 100+ five star reviews and have shipped over 500 orders to Aotearoa, Aussie, the UK, and the USA.
We can provide custom apparel for events, organisations, and businesses that want merch that actually gets worn.
We’re also proud to partner with Ngāi Tahu, the Whāriki Māori Business Network and Amotai.
WHEN SOLVING PROBLEMS,
DIG AT THE ROOTS,
DON’T HACK AT THE LEAVES
PROJECT MANAGEMENT
Project Management with JTOL isn’t just for construction sites – it’s about scoping, planning, and managing projects in any industry, from start to finish.
Whether a project is on track or wobbling off the rails, we make sure the right people are talking, the budget isn’t leaking, and the timelines don’t turn out like a Trumpet left in the sun.
We focus on keeping projects running smoothly while steering them back on course if they need it, so they finish strong and deliver results, giving you less stress from start to finish.
Key outcomes:
-
End-to-end project management, including planning, coordination, and oversight
-
Rapid project recovery and realignment when things go off track
-
Clear communication so everyone who needs to know actually knows
-
Projects delivered on time, within budget, and with confidence
CUSTOM
APPAREL
Custom Apparel with JTOL isn’t about slapping a logo on a tee and calling it a day, it’s about creating gear that people actually want to wear.
We specialise in core pieces like high-quality tees, hoodies, and crewnecks, and can also source totes, beanies, jackets, polos, and more.
From design and sampling through to printing and delivery, we focus on creating apparel that looks sharp, fits Kiwis properly, and avoids unnecessary waste, giving your team, customers, or community gear that lasts and feels good to wear.
Key outcomes:
-
Customised apparel with full design and sourcing support
-
High-quality and durable clothes that actually get worn
-
Size inclusive range from XS to 5XL, designed to fit Kiwis properly
-
Reduced waste through a pre-order model and recycling options
COFFEE AND
KŌRERO
Coffee and Kōrero with JTOL is about casual, down-to-earth consultancy that actually works for you.
We’ll meet wherever you like. We can grab a coffee at a café or catch up at your whare and talk through what’s getting in the way of your growth.
We focus on mapping out steps that strengthen strategy, improve communication, and create clarity across your business while always trying to keep the process simple, approachable, and actually something you and your team actually uses.
Key outcomes:
-
Clearer direction for your business without the corporate jargon
-
Practical, actionable advice
-
Strengthened relationships and smoother communication
-
Consultancy that delivers results in a relaxed, approachable way
WORKFLOW
THERAPY
Workflow Therapy with JTOL is about untangling business systems that are more confused than David Tua on The Wheel of Fortune.
We look at how your people, processes, and tools fit together, then make practical changes so everything runs more efficiently.
We focus on reducing stress, removing bottlenecks, and helping your team work smarter, creating smoother operations, stronger collaboration, and more predictable outcomes across your business.
Key outcomes:
-
Streamlined workflows that save time and energy for your team
-
Practical tools and systems that are easy to implement and maintain
-
Clear responsibilities and reduced bottlenecks
-
A happier, more productive team with less stress
WE HELP PEOPLE AND ORGANISATIONS GET STUFF DONE
MEET THE WHĀNAU
Luke, Taylor and Alice form a great team, each complementing the others' strengths and bringing a diverse range of perspectives to the table. We're a unique trio of directors, each bringing a distinct background and skill set to the company.
Taylor and Alice identify as Māori, reflecting our commitment to valuing Māori perspectives and contributions, as well as integrating cultural insights and values such as kaitiakitanga (guardianship), whānaungatanga (building relationships), and manaakitanga (caring for families and communities), and strengthening our connections with Māori communities.
We operate as a whānau business, however, our network of professional thinkers and thought leaders extends well beyond our immediate circle.
We're based in Christchurch, New Zealand but we have helped solve problems anywhere that has an internet connection.
We love a coffee and a chat, so please get in touch if you have a project we could collaborate on.
Luke is our resident plate spinner. He can drink coffee and write an email at the same time.
He loves a challenge, is a great communicator, and has years of experience in various industries in NZ and Australia from project management, media, events and more.
Alice is our creative compass and has been a practising Māori artist for over 20 years.
She has exhibited and sold her work around the world, has taught and produced arts events and workshops throughout NZ, Australia, and the US. When we get too boring, we call Alice.
Taylor is our admin guru and loves a good spreadsheet.
She likes to make sure Luke has all his commas in the right place. She's a great communicator, a perfectionist, has a teaching degree and that's why she is someone you want working with you.
PROUD TO PARTNER WITH
